GANZEER / BEING SCHOOLED BY AN ART SCHOOL REJECT

Adequately defining itself as an “experimental arts unit,” Ganzeer

is the creative brainchild of Egyptian artist and designer,

Mohammed A. Fahmy, who founded the Cairo-based company

in 2005. His portfolio covers everything; from branding and

corporate identities, to mural art for public spaces and a short

film with a very intriguing take on an anti-drug awareness campaign.

The portfolio also exhibits the emphasis put on research

as a means to better understand the product.